What is a Negative Buyer Persona and Why Does it Matter?
Have you ever looked at your analytics dashboard and thought, “Wait, why are these people spending so much time on my website, but nothing is happening?” They browse multiple pages. They check out your videos. They even download free resources or sign up for your newsletter. The high-intent visitor is doing everything you would expect […]
Why is WordPress hosting so expensive?
You might be wondering why WordPress hosting gets so pricey. The costs look cheap at first glance, but they can catch you off guard later. Basic WordPress.org websites start at $11-15 monthly for beginners. The real picture looks different, though. You should expect to pay about $200 upfront, plus monthly fees between $11 and $40. […]
Internet Marketing for Remodeling Contractors: Your Simple Path to Steady Client Flow
People immediately turn to search engines like Google for home services. Internet marketing has become essential to stimulate business growth for remodeling contractors. The digital world demands contractors to have strong marketing strategies to thrive in today’s online-first environment. Successful remodelers carefully choose their business expansion partners. Expert partners who can target high-intent homeowners and […]
How Much Does Mobile Advertising Cost?
Mobile advertising costs have reached new heights, and global spending will likely hit $400 billion by the end of 2025. This shows a remarkable jump from $198 billion in 2019, which proves how fast this sector has grown. The cost differences between mobile advertising platforms tell an interesting story. Facebook Ads demand a premium with […]
How Dwell Time Affects Website SEO: What You Need to Know
If you’ve spent any time reading about SEO, you’ve probably heard people throw around terms like bounce rate, time on site, and dwell time. They sound similar, and to be honest, the industry has done a poor job of explaining the differences clearly. But if you’re trying to rank higher on Google, dwell time is […]